Selling a Home
If you are thinking of selling your home, chances are you’re caught up in a mass of emotions. You may be looking forward to moving up to a new home or facing the uncertainty of a major move across country. You may be reluctant to leave your memories behind or eager to start new and exciting adventures. Remember, I’m here to help you with any of your needs. Call, text, or email me today!
Setting the Listing Price
In setting the list price for your home, you should be aware of a buyer’s frame of mind. Based on a list of houses for sale in your neighborhood (which can be in the form of a printed list from us, or online search results that you’ve found yourself), buyers will determine which houses they want to view. Consider the following pricing factors:
• If you set the price too high, your house won’t be picked for viewing, even though it may be much nicer than others in the area.
• You may have told your REALTOR to “Bring me any offer. Frankly, I’d take less.” But in that list of houses, yours simply looks too expensive to be considered.
• If you price too low, you’ll short-change yourself.
• Your house will sell promptly, yes, but before it has time to find the buyer who would have paid more.
•Never say “asking” price, which implies you don’t expect to get it.
To determine the proper list price, contact me today and I’ll provide you with the following professional services:
• Furnishing comparable sales.
• Analyzing market conditions.
• Helping to determine offering incentives.
• Estimating your net proceeds.
Using Comparable Sales
No matter how attractive and polished your house, buyers will be comparing its price with everything else on the market. Your best guide is a record of what the buying public has been willing to pay in the past few months for property in your neighborhood like yours.
Also I can furnish data on sale figures for those “comps”, and analyze them for a suggested listing price. The decision about how much to ask, though, is always yours. The list of comparable sales we bring to you, along with data about other houses in your neighborhood presently on the market, is used for a “Comparative Market Analysis (CMA).” To help in estimating a possible sale price for your house, the analysis will also include data on nearby houses that failed to sell in the past few months, along with their list prices.
This CMA differs from a formal appraisal in several ways. One major difference is that an appraisal will be based only on past sales. In addition, an appraisal is done for a fee while the CMA is provided by me and may include properties currently listed for sale and those currently pending sale.In the normal home sale, a CMA is probably enough to let you set a proper price. A formal written appraisal (which may cost a few hundred dollars) can be useful if you have unique property, if there hasn’t been much activity in your area recently, if co-owners disagree about price, and any other circumstance that makes it difficult to put a value on your home.
Preparing Your Home for Market
“You never get a second chance to make a good first impression.” And it’s true for your home on the market. Research shows that Buyers choose to “look further” at a home (upon arrival) within the first 8 seconds. Think about what they see in those first 8. Curb appeal, the fist step inside the front door… These areas are critical to be ready for showing when on the market.
As your consultant, I am skilled in recommending repairs or cosmetic work that has proven to minimize time-on-the-market and maximize prospect interest and sales price. I have resources for various services you may need to prepare your property.
I have years of experience working as a professional real estate stager and have a proven track record for preparing a property to sell more quickly than those that are not professionally staged. How your home “shows” is extremely important and directly relates to the offers you receive and time on the market. Even in a Seller’s Market. I will prepare your home for market and also show you how “less is more”.
Call me today to set an appointment to talk with me about preparing your home for the market.